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Surprise! Taylor Swift’s New Album – 1989 – To Stream On Apple Music On June 30th 

 Taylor Swift 1989 

Well, that didn’t take long, did it?   Looks like Taylor Swift and Apple made “nice, nice” after this past week’s -uhm – “misunderstanding“.

According to Taylor Swift’s Twitter account, the popular recording artist has decided to release her 1989 Album for streaming on Apple Music

Apple Music is scheduled to go live on Tuesday, June 30th and, although Taylor Swift stipulated that the album will  initially be released to Apple for live streaming, it will be available to other streaming sites, such as Spotify, in the future.  Just not now. Because that would not play well with Apple

So, as predicted here a couple of days ago, it seems that this lovely, very creative and oh so fun PR stunt played out as planned. And just in time for the launch of Apple Music

I love when show business and technology collide. My two favourite worlds. Steve Jobs dream really has come true over and over and over again. 

  

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 Memo To Apple And Taylor Swift: Well Played. Love GTG

 Taylor Swift, 1989 

Picture Credit: 1989/Taylor Swift

Now that two days have past and I have had time to contemplate the supposed brouhaha between Taylor Swift and Apple, a different sort of light is shining on this historic event. 

Yes, I said historic, because when has Apple ever listened to anyone regarding its policies and made an abrupt change to a policy in a 24-hour turnaround?   Read the rest of this entry

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